Koliprint Oy has invested in the Nordic region’s first Xeikon 9800 digital color press following its decision to add digital print production capabilities to its portfolio of services.

Founded 90 years ago, the Finnish printer is a direct marketing print business covering both Nordic and Russian markets. It offers a wide variety of multi-channel customer relationship solutions. In addition to traditional printed jobs it also produces personalized and targeted products.

The company had only been running offset presses until its latest investment. “New digital printing technology offers us the possibility to print shorter runs in a cost-effective way,” says Koliprint CEO Sari Niemi. “As a result, high quality and advanced applications are now available to a larger customer base.

“Together, with our existing customers, we have continuously proven that printed direct marketing works well and generates good results,” she concludes.

The Xeikon 9800 delivers duplex printing in one pass on standard paperstocks, and it can handle complicated personalized printing and data handling. Its 5/5 colors, 1200 dpi resolution and automatic color management offer high quality to match existing web offset quality. It prints unlimited lengths and has a printing width of 500mm so it’s capable to print B2 sizes. The postpress system includes two lines: cutting and sheeting and roll-to-roll. Both offer complicated folding, glue, stickers and perforating.

The press’ production capabilities allow Koliprint to print short run jobs for direct marketing purposes. Its environmentally friendly inks, with FDA food certification, also support the ability to offer packaging solutions.

“As we have invested in a web-fed digital printing system, there are no practical limitations to the length of a job,” explains Arto Meriläinen, production director of Koliprint Oy. “We can now print duplex posters and banners in very cost-effective way, compared to other techniques.”

“Koliprint wants to offer their customers offset quality in a digital way. Xeikon 9800 print quality is the best in its class. There are no compromises, and it includes all the benefits of the digital world,” says Ari Enroth from Xeikon Nordic.